Making life insurance seem exciting is never an easy thing, but I’m quite happy with my shark creative. This was used in a rotating flash gallery on the homepage of, hence the black tab marks on the left hand side. From memory the shark was drawn first on paper, before being scanned and cleaned up in Illustrator. The shark was also a lot easier to draw than the smaller scuba diver.
Shark & Diver Life Insurance Ad

Life Insurance - Shark

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